What piece is your marketing missing?

JC, marketing advisor

Hi, I'm JC. Take your time: there are no wrong answers. At the end I'll tell you where I'd start if I were in your shoes.

It's 12 simple questions. At the end I'll tell you what to fix first, what you already do well and what you can do this very week. You don't need to know marketing: if you know how your customers find you, you can answer.

  • 2 minto answer
  • Instantresults
  • Freeno strings attached
Marble machine: funnel, ramp, gate, box, spring and counter on a navy base
Think of your business as a marble machine. The marble is your customer and each piece brings them closer to the sale. If a piece fails, the marble drops before it gets there. Let's find out which one.

The 8 pieces we'll check

  • The navigator's table
    Fractional CMOThe navigator's table: someone who holds the map for your marketing.
  • The lighthouse
    Google Ads and Meta AdsThe lighthouse: ads that bring customers, not just clicks.
  • The library
    SEOThe library: showing up on Google without paying for every visit.
  • The shop window
    Websites and landingsThe shop window: a page that says what you sell and what to do next.
  • The filing cabinet
    CRMThe filing cabinet: your smart customer list.
  • The drip irrigation
    AutomationThe drip irrigation: messages that go out on their own, right on time.
  • The garden
    ContentThe garden: publishing answers to what customers ask you.
  • The dashboard
    MeasurementThe dashboard: knowing, with numbers, what brings you customers.

Marketing for companies that need things solved.

One letter a month

What I'm seeing work with my clients, in a 3-minute read.

Unsubscribe in one click, anytime. Privacy notice